The Percussion Marketing Council attended the AARP convention last week in New Orleans and the booth was very busy and well received. PMC representatives handed out more than 400 International Drum Month coupons to attendees! One of the highlight’s of the week was the inclusion of the PMC and member’s REMO, Dancing Drum and Tycoon Percussion during a visit to Batiste Academy where over 200 students were treated to music lessons and making music.
The Percussion Marketing Council is pleased to announce the addition of Tycoon Percussion as the newest member fo the organization. Tycoon Percussion is well-established throughout the world as a leading manufacturer of percussion products. With Tycoon Percussion’s presence growing significantly in the U.S. year after year, the PMC welcomes this innovative company to our growing list member firms in 2012.
Rebeats is a firm that specializes in publications, products, productions and services that are primarily related to drum history. Publications include biographies of drummers, histories of drum companies, vintage catalog reproductions, and specialty publications such as the calfskin head book and Gretsch serial number dating guide. Rebeats products include calfskin drum heads, posters, parts, and theoccasional brokered vintage drum kit.
Founder and owner Rob Cook does audio and video production work and produces the annual Chicago Drum Show, which celebrates it’s 23rd anniversary in 2013. Cook also provides consulting, brokerage, and appraisal services. The base upon which Cook built the skill set for these activities was the 32 years that he operated retail stores in Michigan; Cook’s Music music stores and Christian bookstores under the dba Cook Christian Supplies.
Roots of Rhythm Director, Dr. Craig Woodson presented four ROR sessions at the Early Childhood Music and Movement International Conference August 5-8, 2012. Held in Green Lake, Wisconsin, over one hundred teachers, administrators, and parents attended from around the United States and Canada. Two of his sessions which were filled to capacity were on specific ROR chapters and how they can be adapted to pre-school aged children. He presented a drum circle to the whole group on opening night and closed the conference with a presentation on world music and drum making. Many participants brought their own drums and West Music provided additional percussion. These presentations open doors to the new and vital area of early music education for the Percussion Marketing Council.
New Hi-Hat Box Sets feature cymbals from the Avedis Zildjian Company’s most popular A and K cymbal lines. They are designed to promote mixing and matching and give drummers a greater range of sonic options. The 14″ “3 Hat Pack” (MSRP $969, special MAP $449.95) features the legendary A Zildjian New Beat Hi-Hat Pair. In this standard pairing, a medium weight top cymbal on top of a heavy weight bottom cymbal provides a powerful balance of bright overtones. The addition of a 14″ K Custom Dark Top Hi-Hat cymbal to the “3 Hat Pack” offers the darker K Zildjian colors. The 15″ “3 Hat Pack” (MSRP $1,114, special MAP $474.95) features the 15″ K Light HiHat Pair. In this standard light pairing, a medium thin weight top cymbal on top of a medium weight bottom cymbal provides a warm balance of dark overtones. The 15″ A Zildjian New Beat Top provides brighter A Zildjian colors. When using all three cymbals in the pack in every possible combination, drummers are provided with six distinct set up options that range from a lighter dark blend to a bright and full bodied tonal center. The variations also impact stick definition, chick performance, and overall dynamic range. www.zildjian.com
José Pasillas, drummer with multi-platinum band Incubus, has joined the Vater artist family. Pasillas and Incubus, currently on tour in Europe, will return to the United States for a summer tour with Linkin Park. Pasillas is now using the Vater 7A in wood tip.
After discontinuing its Vault Series, Sabian has rebranded many innovative cymbal models as AAX, HHX, AA, or HH. “It’s a move designed to simplify our cymbal line, something our distributors and dealers have been asking us to do for years,” announced Sabian President Andy Zildjian. “Vault had just grown too big, and with the radically different cymbal models in Vault, it was getting harder and harder to give it an identity that made sense to customers.” Sabian will be running a special V-Crash offer in September and October 2012. Rebranded AAX V-Crashes are bright, high-pitched, and very cutting cymbals available in Brilliant finish. These thin models are medium to loud in volume. A high-profile and pinpoint lathing make them more robust than many other thin models. AAX V-Crashes also benefit from a power-increasing bell and balanced bell-to-bow response for a powerful front-end attack and full, shimmering sound with wide response sensitivity. They can deliver clean, glassy crashing at low volumes or blow through the loudest band. AAX cymbals are made of B20 Sabian bronze and come with the company’s two-year warranty.
PERCUSSION MARKETING COUNCIL Participates in 2012 NAMM Music Advocacy Washington D.C. Fly-In
From March 26 through 29th, members of NAMM met with members of Congress and the Department of Education as part of its eighth annual Advocacy Fly-in for Music Education event in Washington, D.C. to support issues concerning the music products industry. The PMC’s Co-Executive Director, Karl Dustman represented the PMC at all meetings and events. His direct involvement included pre-scheduled meetings at the offices of Senators, Rob Portman (R-OH), Sherrod Brown (D-OH) and Congresswoman Betty Sutton (D-Oh-13th)
During the advocacy meetings, NAMM Members asked that Congress reauthorize the Elementary and Secondary Education Act in a manner that removes the pressures in current law that force schools to narrow the curriculum at the expense of important core academic subjects, such as music and arts education, and to support a well-rounded education for all students.
“NAMM Members came from around the country to speak with members of Congress and policy makers about the importance of a quality, school-based music and arts education for all students,” said Joe Lamond, president and CEO of NAMM. “In addition to the proven link between music and academic success in other subjects like math and literacy, a well-rounded education that includes the arts helps prepare students for the 21st century workforce where a premium is placed on creativity, innovation and the ability to work in teams.”
Dustman commented, “The PMC was the only music industry trade association that participated in this year’s FLY-IN. Our Executive Committee felt very strongly that the PMC organization and its members need to be seen, heard and recognized as a strong stake-holder in the future of Music Education throughout the United States. I was honored to be selected to make this trip and communicate our strong beliefs in the essential connection of music education and the music products industry that the PMC is part of. This also allowed me to introduce many of the PMC programs and activities to the many different attendees that never knew about the PMC or its educational programs.”
More than 25 NAMM Members were joined by Latin Grammy-nominated jazz guitarist and former NY Yankees legend Bernie Williams, as well as keyboardist and television star Scott Grimes, who met with approximately 70 Congressional and Senate offices and the Deputy Assistant Secretary, Office of Planning and Evaluation, with the U.S. Department of Education.
NAMM also hosted a reception and dinner as part of the fly-in in honor of Dr. Anne L. Bryant, executive director of the National School Boards Association (NSBA). NAMM presented Dr. Bryant with an award for her many contributions to supporting music and arts education at schools across the country.
The PMC will expand and continue its connection with the Members of Congress, NAMM officials and the many individuals from all aspects of our industry that attended and participated in this industry-wide event.
Any PMC Member wishing to learn more about the organization participation at the NAMM Fly-In event is encouraged to contact Karl Dustman direct at, 440-582-7006, E-Mail: email@example.com.