International Drum Month

 

At the very center of the effort is creating a positive first-drumming introduction and experience that support all music retailers, and the entire PMC membership. May has been identified as the best month for kicking off in-store related promotions that also tie into the summer national pop music tour schedules. IDM will become the starting point, connecting all the programs, instead of just an annual one-month campaign. It now extends through our Vans Warped Tour Lesson Lab program, Percussion in the Schools, and other educational connections.

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