Archive for the ‘Press Releases’ Category



Apr 07 2016

SABIAN has just announced the launch of a brand new cymbal series: XSR. Replacing Xs20, XSR will deliver unprecedented sound and performance at a price designed to fit your cymbal budget. No other series even comes close! “We work hard to keep pushing forward the art of cymbal-making,” comments SABIAN Master Product Specialist Mark Love. “The technology we have learned from making professional series cymbals eventually trickles down to more ...


26th Annual Chicago Drum Show May 21 and 22, 2016

Chicago drum show

Mar 14 2016

The 26th Annual Chicago Drum Show will be held May 21 and 22, 2016 at the Odeum Expo Center in Villa Park, Illinois. Commenting on the new venue, show producer Rob Cook points out that the new location was needed to continue the show’s growth curve. “Every year, the show gets a little bigger, and a little better.” says Cook. “Our 25th Anniversary show last year attracted over 2,...


Zildjian Announces The Launch of New Gauge Series of Drumsticks


Mar 04 2016

The Avedis Zildjian Company is proud to announce the launch of a new series of drumsticks called “Gauge Series.” Designed for all styles of music, each of the four models has a different diameter, but features a consistent length, taper, and the new ‘fusion’ style tip shape, a hybrid between the popular acorn tip and round tip. The change in size between each gauge is proportional, allowing a seamless adjustment ...


A-Avedis Signature Cymbal Collection


Mar 03 2016

The Avedis Zildjian Company is proud to announce the addition of the “Avedis” line to its legendary “A” Family of cymbals. Reminiscent of cymbals from the 50s and 60s, yet distinctly modern and relevant for today’s music, this cymbal line is a vintage recreation of the timeless sound and feel crafted by Avedis Zildjian III, the father of the modern American cymbal that was heard and played on thousands ...


S Family of cymbals

S Family of cymbals

Mar 02 2016

The Avedis Zildjian Company is proud to announce the launch of the S Family of cymbals, a new line of B12 alloy (88% copper, 12% tin) instruments that are bold, bright and expressive. The S Family is a versatile collection built with a balanced frequency response, making it suitable for a variety of musical styles. Each model features extensive hammering and lathing, as well as a striking brilliant finish that ...


PMC Draws on Experts from All Facets of the Industry; 2016 IDM Celebrity Spokesperson Announced

PMC Executive board members Dave Jewell (Yamaha Corporation of America) and Stacey Montgomery-Clark (Sabian) announced that the 2016 International Drum Month "Roadie for a Day" host would be Rich Redmond, drummer with Jason Aldean.

Feb 10 2016

January 22, 2016—The Percussion Marketing Council (PMC) hosted a percussion industry leaders panel at its Annual All-Member Meeting January 22, at the 2016 NAMM Show in Anaheim, California. The “Women in Percussion: the Changing Market for Percussion” panel was moderated by Drumhead magazine founder Jonathan Mover. Panelists included retailers Victor Salazar (Vic’s Drum Shop), and Gary Forkum (Fork’s Drum Closet); percussion industry representatives Joe Testa (Vic Firth ...


Godsmack’s Drummer Shannon Larkin Welcomes “Roadie for the Day” Winner

Oct 16 2015

[caption id="attachment_1886" align="alignright" width="300"] IDM “Drum Roadie for a Day” grand prize winner Fatima Brown received a "Prize Box" of complimentary items and accessories from an assortment of the PMC Membership firms supporting the IDM annual campaign. Drummer Shannon Larkin of Godsmack provided the celebrity autograph on the one-of-a-kind cymbal, provided by Sabian.[/caption] October 10th marked the conclusion to the Percussion Marketing Council (PMC) 2015 ...


27th Annual Guitar Center Drum Off

Aug 14 2015 Guitar Center’s 27th annual Drum-Off search for the next great drummer has begun! Free and open to drummers across the country, entrants will compete for a chance to win a grand-prize package valued at over $45,000 that includes cash, gear, endorsement deals, studio time, and a GC Buyer’s Guide feature. There are 251 Guitar Center stores hosting competitions this year. ...


Gretsch Drums Appoints Mike Nieland Product Manager Andrew Shreve to Artists Relations

Mike Nieland

Aug 03 2015

Gretsch Drums has appointed Andrew Shreve to Artist Relations and Mike Nieland to Product Manager. Previously, Nieland served as District Sales Manager for KMC in the Southern California region where he was responsible for doubling sales revenue, establishing a solidified presence for all KMC brands, regional product training and working closely with the local drumming community to develop Gretsch product. Shreve previously served as Marketing and Artist Relations Manager for ...


PMC Announces Board Appointment of Sarah Hagan, of Zildjian

Sarah Hagan

Jul 30 2015

The Percussion Marketing Council (PMC) Executive Committee is pleased to announce the appointment of Sarah Hagan to its Advisory Board. A drummer and former teacher, Hagan joined Zildjian as a marketing and events coordinator and was promoted to artist relations manager for the east coast before becoming director of artist relations–worldwide in 2014. Hagan has been an active member of music industry for more than 10 years and has ...