Archive for the ‘PITS’ Category
Percussion Marketing Council Receives NAMM Foundation Grant to Support Percussion In The Schools and Roots of Rhythm ProgramsAugust 31st, 2011
CLEVELAND, OH (June 30, 2011)—The Percussion Marketing Council (PMC) recently announced that the organization was one of 35 recipients nationwide to receive a NAMM Foundation 2011-2012 program grant.
The PMC’s “PERCUSSION! The Rhythm of Life Through Making Music” funding will help the further development and growth of the organization’s current Percussion In The Schools and Roots of Rhythm Programs.
Percussion In The Schools is an educational in-school performance program targeted to introduce and provide professional percussion playing experiences to elementary through high school levels. Interactive concerts are presented to the complete school student body, inspiring children with first-time percussion instruction by PMC qualified professional facilitators and ensembles. During 2010 more than 32 in-school concerts were conducted by the PMC, reaching more than 11,000 students who experienced percussion for the first time.
Roots of Rhythm produces multiple teacher/trainer workshops throughout the U.S. while working with a variety of educational venues including MENC, House of Blues Foundation and others. The program also provides week-long summer seminars by Roots of Rhythm author, Dr. Craig Woodson. Each event creates significant teacher and trainer enrollments, allowing teachers to bring immediately applicable percussion learning and building curriculums to the classroom. This has reached tens of thousands of students since its creation and launch seven years ago.
Co-Executive Director, Karl Dustman states, ”Speaking for the entire PMC Membership and its officers, we are thrilled to receive NAMM Foundation funding for these two extremely important programs that bring PERCUSSION into so many schools and connect with teachers at all grade levels. Without NAMM’s support we would not be able to continue or grow these programs with bring such tremendous impact for making music through Percussion.”
About the Percussion Marketing Council
Formed in 1995, the Percussion Marketing Council (PMC) is the percussion industry’s trade organization. Its members are drum and percussion manufacturers, distributors, publishers and educational organizations which are governed by a board made up from a representative group of its members. The non-profit organization has a mission to actively promote the many benefits of drumming to the general public. By working together as a group of related firms in a non-competitive and cooperative manner, the PMC is creating more players and is assuring continuous development of more and new drummers.
About the NAMM Foundation NAMM Foundation’s Grants Aim to Create More Music Makers
The NAMM Foundation is a nonprofit organization with the mission of advancing active participation in music making across the life span by supporting scientific research, philanthropic giving and public service programs from the international music products industry. For more information about the NAMM Foundation, please visit www.nammfoundation.org.
For more information about the NAMM Foundation’s grants and scholarships, e-mail firstname.lastname@example.org.
PMC Announces Percussion In The Schools 2011 Dealer Promotion with International Celebrity Drummer Keith CarlockAugust 1st, 2011
Building on the success of the 2010 “Win Chad Smith” campaign, PMC is following up this year by inviting NAMM retail music dealers to nominate a school district for hosting a Keith Carlock all-school percussion concert assembly. The all-school general assembly concert program is targeted to junior high and high school audiences in the dealer’s local market.
NAMM member retailers will nominate their local school district for the nationally promoted event indicating why their school district should host the PITS/Keith Carlock event to be held at the school in October 2011. All electronic nominations of 300 words or less can be submitted to a special PMC e-mail address WinKeith1@aol.com. All dealer school nominations should include complete school contact and student population information about the school. The PMC’s Executive Committee’s review of each submission will result in awarding one school a Keith Carlock Educational appearance based on the recommendation of the dealer. Deadline for school nominations is September 15. Through a generous grant from the NAMM Foundation, the PMC has been able to grow this program consistently since its launch in 2007. The PMC’s utilization of Chad Smith, a multi-Grammy Award-winning artist and drumming industry ambassador, brought international attention to this PMC educational program in 2010. The organization’s mission of connecting music retailers, schools, and students in an educational first-time drumming experience, benefits every student in attendance, the entire school’s music department and the local retail music dealer. This market development initiative will bring national awareness to all percussion product categories and the entire music products industry. Keith Carlock is an internationally acclaimed drummer who has recorded and/or toured with a variety of musical luminaries, such as Sting, Steely Dan, James Taylor, Diana Ross, Faith Hill, and many more. In Modern Drummer’s 2009 Reader’s Poll, Mr. Carlock was voted number one in three categories: pop drummer, fusion drummer, and all-around drummer. In addition to studio work and live performance, he has also released an instructional DVD, The Big Picture.
Percussion in the Schools (PITS), Launched in 2007, continues to be one of the PMC’s most successful outreach in-school activities. As a result of the NAMM Foundation’s continued support and funding of this program through the PMC, the educational interactive program has annually developed the number of schools where in-school general assembly concert programs are conducted under the direction of PMC approved regional facilitators. The program reports over 60 in-school percussion concerts during the 2010-2011 school year, bringing drums and drumming to the forefront to over 26,000 students in grades 3-12, Each hosting school’s audience experienced hands-on introductory instruction in a variety of percussion instruments and accessories.
Percussion Marketing Council (PMC) The PMC is the percussion industry’s official trade association comprised of members representing the manufacturing, distribution and publishing facets of the percussion world. Founded in 1995, the non-profit all volunteer organization consists of an Executive Committee and Advisory Board dedicated to increasing public awareness of drums and drumming while creating educational and market development programs and campaigns which reach all audiences and benefit music retail merchants in all regions. The PMC has been a consistent recipient of the NAMM Foundation, receiving annual funding for the Percussion in the Schools program and other music making campaigns and initiatives.
Members of the Percussion Marketing Council include: Alfred Publishing, Clevelander Drum Company, Dream Cymbals & Gongs, Drum Business Magazine, DRUM!, Ethnomusic, Inc, Gibraltar Hardware, Gon Bops, Gretsch Drums, Hal Leonard Corporation, Hudson Music, King Kong Kases, KMC Music, KoSA Educational, Latin Percussion, Los Cabos Drum Sticks, May International, Modern Drummer Magazine, Musicorp, Music With Colors, Pearl Drums, Pro Mark, Progressive Music Center, Remo, Roland, Sabian, Toca Percussion, Traps Drums, Universal Percussion, Vater Percussion, Yamaha, Zildjian.
For further information about the Percussion Marketing Council and programs:
Percussion Marketing Council;
P.O. Box 33252;
Cleveland, OH 44133
The Executive Committee completed its review and evaluation inMay of hundreds of school nominations sentin by music retailers since the launch of the nomination process at the January Anaheim NAMM Convention. Early June marked the announcement that the Peters Township High School of McMurray, PA won the national Chad Smith“Percussion In The Schools”educational concert.
Vincent Nemeth,owner and founder of U-Rock Music Center in McMurray.submitted the winning nomination stating why he felt his local high school would be the best to host such a PMC district-wide event.“Peters Township High School is located just 25 miles from Pittsburgh and has about 1500 students of which there are over 200+ students in the marching band program alone. This is an extremely arts oriented school district with a lot of emphasis on the creative talents and development of their students.”
The all-school educational percussion concert will create national exposure both in and out of the music industry, about the PMC’s Percussion in the Schools 20/10 Campaign.With an already ambitioustrack record, over the next twelve months the PMC will produce at least 20 in-school educational percussion concerts, reaching over 10,000 middle school through high school-age students.The utilization of internationally recognized Red Hot Chili Peppers drummer, Chad Smith, is a perfect high-profile person to further raise widespread public awareness and bringing international attention to this PMC program.Smith is a multi-Grammy Award-winning platinumselling recording artist and international drumming industry ambassador.The activity is a PMC“first”in providing a perfect connection of the entire percussion industry,local music retailing and educational school programming at the grass-roots level.
The in-school concert assembly activity seeks to reach all non-music-makers,instilling in them how everyone can have and develop an appreciation for music and making music on their own.The culmination of the day will be a special one-hour “for drummers only” hands-on educational drumming session with Chad Smith,attended by all school-district middle school and high school drummers.
2010 marked an unprecedented success and impact for the four- year-old in-school student assembly program. National attention to the PMC in-school programs was spotlighted by the Celebrity Concert in November. Twelve months of tireless efforts by the PMC authorized facilitators going into schools throughout the U.S. produced results and statistics that support the positive impact the PMC program is having. Reviewing the following analysis demonstrates this PMC program as the most cost-effec- tive way to create and reach new players:
Total Number of In-School Concerts: 32
Total Number of Students Attending: 19,145
Total PMC Facilitator Matching Funds: $9,600 (approx)
Cost per attending student to PMC: $0.50 per student
Total School Expenditure in Co-sponsorship: $8,000
The following PMC Facilitators have worked with the PMC organization and its members to achieve these outstanding impressive results. Thank you!
- Matrix Percussion Trio (Joe Smyth, Todd London, Scot Corey) – Nashville, TN
- HandsonwithZig(ZigWajler)- Nashville,TN
- Sticks&Tones(Ms.MariaFlurry)- Prescott,AZ
- Ms.HannahFord, RecordingArtist- Chicago,IL
- Boy With A Drum (Mr. Chad Patrick) – Redlands, CA
- Mr. John Dare, John Dare Drum Studio – Auburn, NY
- Atlanta Percussion Trio (Karen Hunt, Scott Douglas,
- John Lawless) – Atlanta, GA •Dr.CraigWoodson,Ethnomusic,Inc.- Cleveland,OH
- Dancing Drum (Lindsay Rust & Steve Campbell) - Santa Barbara, CA
- Jeff Mozingo, Mozingo Music – St. Louis, MO